Promoted Simplex-IT’s small business partnership with the Cleveland Cavaliers, creating branded visuals and content that celebrated their collaboration and increased visibility across both digital and local audiences.

Turning information into something digestible and engaging is a powerful way to connect with audiences. I focus on designing graphics that transform educational content into compelling stories that capture attention and drive understanding.

Numbers can be powerful storytellers. This piece transformed statistics into a narrative about impact, showing how consistent education and outreach efforts speak louder than awards.

Getting traction often means meeting audiences where they already are. Drawing inspiration from viral successes like Spotify Wrapped, this graphic highlights the power of trend-based marketing and my approach to spotting and adapting trends to keep brands relevant and engaging.

Created to drive newsletter traffic, this graphic centered on presenting clear value to the audience. By focusing on the “why,” not just the “what,” it encouraged engagement that led to consistent reader growth.

Understanding a brand’s personality is key to creating meaningful engagement. My approach centers on discovering what makes a brand unique and using that insight to craft content that connects, communicates, and converts.